Mark Yeandle
Director, Z/Yen Partners Limited, FCIM MBA BA (Hons)
With great sadness, Z/Yen learnt that Mark died on 2 July 2024. We have chosen to leave his Z/Yen biography, below, for the time being.
Mark Yeandle FCIM MBA BA (Hons) was a Director of Z/Yen Partners Limited and was the co-creator of the Global Financial Centres Index (GFCI) and served as its lead author from 2007 until 2019, when ill health forced his retirement. Prior to joining Z/Yen in 2002, Mark's background was in consumer goods marketing and he has held senior marketing management positions at companies including Liberty, Mulberry, Sanderson, and Carlton. Mark had also worked as an interim manager and helped project manage four successful company turnarounds. His experience included launching new brands, company acquisitions & disposals and major change management programmes.
Mark held a degree in business management and an MBA from Cass Business School where he specialised in Economics and Corporate Finance. He was a Fellow of the Chartered Institute of Marketing. Mark was also been involved in several not for profit organisations through his involvement with City Livery Companies.
Mark was involved in many of Z/Yen's projects including an Anti-Money Laundering research project commissioned by the City of London Corporation and the ICAEW. He was project manager of a large research project into the use of PropheZy — Z/Yen's support vector machine for Best Execution Compliance Automation — the output of which was published in The Journal of Risk Finance as Best Execution Compliance Automation, Towards An Equities Compliance Workstation and Best Execution Compliance, New Techniques for Managing Compliance Risk. Mark also conducted research evaluating competitive stock exchange systems and carried out portfolio analysis for a leading charity. Mark also developed a role-playing game which demonstrates the politics of climate change negotiations. This was written up as part of the London Accord.
He was project manager for the research project funded by the Corporation of London in the Competitiveness of London as a Global Financial Centre and during 2007, Mark project managed the creation and publication of the GFCI. The GFCI has been published every six months since March 2007 and Mark was the project manager and lead author of the GFCI until his retirement because of ill health.
As a result of his research into what makes financial centres competitive, Mark was regularly interviewed on international television and radio and spoke at many international conferences in centres such as Bogotá, Busan, Casablanca, Cayman Islands, Edinburgh, Istanbul, London, Montreal, Moscow, Seoul, and Shenzhen. Mark conducted in depth research studies into all the centres mentioned above and others including Casablanca, Copenhagen, Doha, Dubai, Guernsey, Jersey, Shanghai and Toronto.
Mark's interests included furniture making, wood-turning, flying (both fixed and rotary wing), sport, speculation, food & wine.